Instagram AR Filters for Agencies and Brands
Gloam is a London-based AR Filter agency creating Instagram AR Filters for brands and agencies in the UK, US, and worldwide. We've worked with Google, Meta, NBA and LEGO.

Instagram AR Filter Examples
We’ve designed filters for major global brands in fashion, music, sports, and entertainment. Each filter is built to capture attention and encourage sharing across Instagram Stories and Reels.
Mini-Game AR


Shooting Challenge
Mini-Game AR

NBA #1 Draft Pick
Blink Game

Percy Pig



Why Instagram AR Filters Work
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Put your brand directly in the camera.
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Encourage organic sharing and participation.
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Build brand recognition through play.
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Deliver measurable engagement and reach.
Why Brands & Agencies Choose Gloam
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Trusted by leading brands across the UK and US.
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Fast delivery with a reliable creative process.
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Expert design and technical build.
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Support with publishing and Instagram approvals.
How It Works
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Share your campaign idea or brief.
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We create a storyboard and concept.
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Our team designs and builds the Instagram AR Filter.
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We test, publish, and provide performance insights.
Share your brilliant AR Filter idea
No idea is too ambitious or too small